Just pure, naked protein. All without artificial colors, flavors or sweeteners. ISOPURE Natural Flavor Whey Protein Isolate contains 25 grams of 100% pure whey protein isolate per scoop plus an added vitamin and mineral blend to pack a powder-ful punch. Sweetened only with cane sugar & Luo Han Guo—and without gluten, lactose or fillers. This is some seriously tasty protein.