Fulfilled by our friends at Franklin & Whitman
Pamper your hair and scalp with our nourishing, sulfate-free shampoo that thoroughly cleans without stripping! This unique formula is made in small batches and features a fresh, invigorating blend of pure, organic essential oils of Mint, Orange and Rosemary, all known for their hair and scalp benefits!
Made with raw and active plant ingredients, this vegan and cruelty-free recipe strengthens and protects your hair leaving it clean, soft, and full of body. The base of our shampoo is made from a saponified organic oil blend of Olive, Sunflower, Apricot, Coconut, and Avocado oils. This light and gentle lathering formula is fortified with natural extracts of Aloe Vera, Avocado, Bamboo, Ginseng, and Quinoa to restore essential vitamins/nutrients and hydrate your hair and scalp.
Why sulfate-free? Sulfates strip away the natural oils from your hair and scalp; thus leaving your head open to dryness, flakiness, and/or itchiness. In some cases, the scalp tries to counteract this dryness by producing oil in bulk. If your hair ever feels greasy right after you wash it, sulfates may be to blame! The lack of natural oil in the hair makes each hair strand separate and bend away from the strand next to it, resulting in a wild and untamed look. Using shampoos without sulfates will prevent this problem by helping hair retain its natural oils and maintain a smooth finish. Similarly, if your hair is weak or damaged, harsh sulfates can make the problem worse! Whether your hair is straight, curly, natural, or dyed...this formula is for you!
But does it lather/clean??? Yes, our shampoo can be worked into a lightweight lather. Since our products are sulfate-free, your shampoo might not suds quite as much as you're used to, but it's for the best! Know that your hair is still getting clean while becoming healthier at the same time. If in doubt (or if trying to wash out dry shampoo, hairspray or product), gently shampoo twice. Within a few washes, your hair will feel healthier and bouncier with a natural shine!
What if my hair is colored? Sulfates can cause your color to fade. They do this by penetrating the hair’s cuticle, which strips natural oils and dries out your hair. When your hair is dry, your color lacks vibrancy. You may be thinking that stripping your hair of oil can be a good thing, but you actually need some of that oil to keep your hair nice and hydrated. That’s because hydrated hair attracts color, and that’s basically what gives you that high-shine and seamless finish!
What hair types is it perfect for? Our Daily Shampoo is gentle enough for any hair types since it is free from sulfates, SLS, parabens, gluten, silicone, and synthetic fragrances & colors!
Distilled Water, Saponified Certified Organic Oil Blend (Olive, Sunflower, Apricot, Coconut, Avocado), Decyl Glucoside, Aloe Barbadensis Leaf Juice, Bambusa Vulgaris Stem Extract, Persea Americana Extract, Panax Ginseng Root Extract, Chenopodium Quinoa Seed Extract, Potassium Cocoate, Coco Betaine, Xanthan Gum, Kosher Certified Vegetable Glycerin, Citric Acid, Mentha Piperia Leaf Oil, Rosmarinus Officinalis Leaf Oil, Citrus Aurantium Dulcis Peel Oil
Apply 1-2 pumps to wet hair, or more as needed, and massage through to lather. Rinse thoroughly. Repeat if desired.
Size: 12oz BPA Free Bottle